Attending the Velocity Private Brands Conference and Expo in Charlotte, NC, was a milestone event for our team. Among the many highlights, the Vertex Awards ceremony stood out as a moment of recognition that truly validated our passion and creativity in the world of private brand innovation.
This year, we were honored to bring home three awards at the prestigious Vertex Awards, which celebrate the best in private label packaging design worldwide. We were thrilled to receive Silver Awards for Taste of Inspirations Coffee and AUSA First Label Chocolate Bars, two products that showcase our commitment to delivering top-quality private brand experiences. But the real spotlight moment came when we were awarded the Publishers Choice Award for our collaboration on Sea Isle Giant Spiked Lemonade.
Winning the Publishers Choice Award was especially meaningful because it recognized not only the quality of the creative but also product innovation. The collaboration with Sea Isle and Giant on the Spiked Lemonade was a bold endeavor to create a product that pushed the boundaries of traditional private label offerings. The recognition was a testament to the unique blend of strategy, design, and market insight that went into making it stand out in a competitive space.
Big shouts out to these talented Art Directors:
April Snider – AUSA Private Label Chocolate Bars – Silver Vertex Award Cathy Horvath – Taste of Inspirations Coffee – Silver Vertex Award Tommy Tran – Giant x Sea Isle Spiked Lemonade – Publisher’s Choice Award
These awards are not just accolades; they’re a celebration of our team’s creativity, collaboration, and the relationships we’ve built with our partners. Each of these awards tells a story of thoughtful design, innovation, and the passion we pour into every project. We couldn’t be more proud of what we’ve accomplished and the recognition we’ve received from the industry.
Looking ahead, we’re more inspired than ever to continue innovating and pushing the limits of what private brands can be. We want to thank the Velocity Institute for hosting the event, and of course, the judges and peers who helped make these awards possible. Our journey is just beginning, and with the momentum from the Vertex Awards, we can’t wait to see what the future holds!